IBL News | New York

Yesterday, OpenAI announced SearchGPT, a prototype of new search features that combines the strength of its AI models with real-time information across the internet.

It provides timely answers with relevant sources, becoming a meaningful threat to Google, which rushed to add AI features across its search engine.

It also puts OpenAI in more direct competition with the startup Perplexity, which labels itself as an AI “answer” engine.

Powered by the GPT-4 family of models, this AI-powered search engine was launched only to 10,000 test users and publishers — among them The Wall Street Journal, The Associated Press, and The Verge. OpenAI said that “in the future,” it will be integrated into ChatGPT. Now, there is a waitlist. 

• SearchGPT prominently cites and links to publishers in searches. Responses have clear, in-line, named attribution and links.

• It allows users to search in a more natural, intuitive way by asking follow-up questions or clicking the sidebar to open other relevant links.

• It provides visual responses with images and video.